News and projects from the Immersive Technology unit

Lauren Cass Broke the VR World Record!

At 7:22am on Monday, April 07,  Lauren Cass officially set a new world record for longest time spent in VR consuming media (55 hours). Way to go, Lauren!! You can read more about it below: https://www.goerie.com/story/news/local/2025/04/15/guinness-record-virtual-reality-viewing-penn-state-behrend-55-hours/83082701007/ https://www.yourerie.com/news/local-news/penn-state-student-successful-in-attempt-to-surpass-vr-world-record/  

2026-10-17T01:43:06-04:00April 8th, 2025|General, Immersive Technology, Media Mention|

VR World Record Attempt (4.5.2025)

Get ready to witness history! VAR Lab Director Christopher Shelton and Immersive Administrator Lauren Cass are preparing to take on an ambitious challenge: breaking the current world record of 50 hours for the longest continuous time spent watching content in a virtual reality (VR) headset. The duo aims to set a new record of 55

2026-10-17T01:43:05-04:00March 14th, 2025|General, Immersive Technology, Media Mention, VAR Lab|

New partnership with Snap-tite Hose!

Recently, we have started our partnership with Snap-tite Hose! Last Friday, some of our team members met with members of Snap-tite Hose to begin our future projects, one that supports our mission to further efforts with innovation, training, and developing with technology. We begin this project by focusing on the Quality Assurance (QA) Lab,

2026-10-17T01:43:04-04:00March 3rd, 2025|General, Immersive Technology, VAR Lab|

A plan is in the works: Be on the lookout for more details!

The first trial run of a very special event. Stay tuned for more details on how to get involved in a world-breaking event on April 5th!

2026-10-17T01:43:03-04:00March 3rd, 2025|General, Immersive Technology, VAR Lab|

Behrend 75th Immersive Project

The VAR Lab is proud to introduce our new Immersive Project for Penn State Behrend's 75th anniversary! This project provides people with various immersive ways to experience Penn State Behrend and it's history! We also have more content and an interactive AR Smartphone app (Echoes of HistERIE), coming  Fall 2024. Visit the page here!

2026-10-17T01:43:03-04:00April 30th, 2024|Immersive Technology, VAR Lab|

VAR Studio Amplifies Its Mobile Operations with the Acquisition of Matterport Pro3

VAR Studio’s Mobile Operations Unit is thrilled to announce its latest acquisition: the innovative Matterport Pro3 Camera. This cutting-edge tool enables us to craft strikingly accurate and immersive digital twins of any space — even outdoor environments, paving the way in the realm of digital reality.   The Pro3 Camera is a marvel in spatial imaging.

2026-10-17T01:43:02-04:00July 1st, 2023|Immersive Technology, Mobile Operations Studio, VAR Studio|

Establishment of a Unified Experience Catalog

Penn State's VAR Edu at the Behrend campus and the IMEX Lab at the University Park campus have joined forces to create a comprehensive catalog of available immersive experiences. This unified resource compiles Virtual Reality, Augmented Reality, and 360-degree video content from various marketplaces into a convenient and easy-to-navigate one-stop-shop.  The catalog addresses a common

2026-10-17T01:42:53-04:00May 17th, 2023|General, Immersive Technology, VAR Edu|

Establishment of the Matchbox Studio focused on the creation of 3D assets

VAR Studios has launched the MatchBox Studio, a compact 3D asset creation machine built into a box that is located in the Merwin Building's industrial Highbay. The Merwin Building, part of the Knowledge Park business park near Penn State Behrend, houses numerous companies, including the VAR Lab headquarters. The MatchBox Studio is one of 11

2026-10-17T01:42:50-04:00April 19th, 2023|General, Immersive Technology, Matchbox Studio, VAR Studio|

Capturing 3D Models of Our Team!

Matchbox Studio is thrilled to announce an ongoing project that will showcase our exceptional team in a creative, fun, and personable way through the creation of a 3D model member catalog! Remington Orange, the project manager, has meticulously planned the workflow and is now capturing the scans, completing the post-processing, and publishing the 3D models

2026-10-17T01:42:55-04:00April 1st, 2023|General, Immersive Technology, VAR Lab|

New VR Run Through Series being produced in the XR Cast Studio

Remington Orange, a producer at XRcast Studio, is leading a new series called VR RunThroughs that will feature a rotating selection of hosts. The hosts will complete various VR programs from start to finish, showcasing the controls, navigational menu, and all activities within the program. They will specifically highlight ease of navigation, comfort level, and

2026-10-17T01:42:54-04:00March 1st, 2023|General, Immersive Technology, VAR Studio, XRcast Studio|
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